Member-only story
Five Simple Considerations for More Inclusive Online Content
As the conversation around inclusive communication progresses, a lot of you are starting to reach out to me with questions about the different ways in which we can make our website content that much more accessible to audience members who have disabilities, as well as the elderly. So today, I thought I’d share a few high-level ideas to consider as content creators, should you want to make sure the design decisions you make with regard to your online content do align with the general core principles of international accessibility guidelines, known as Web Content Accessibility Guidelines (or WCAG for short).
WCAG represents the international standard that defines “the rules of the game” when it comes to digital inclusion and accessibility. There are dozens of such guidelines that can prove very relevant to your content, such as the use of colour, contrast, document structure, text alternatives for images, and so on. These guidelines are essentially a set of best practices for making web content more accessible to people with disabilities. WCAG is developed and maintained by the World Wide Web Consortium (W3C), an international community that works to develop standards for the web. These guidelines provide a set of criteria that web content must meet in order to be considered “accessible”.